Simon is an experienced cognitive hypnotherapist trained at The Quest Institute. He is also a qualified practitioner of IEMT (a modern form of EMDR). He sees men and women for short-term therapy (typically 3–5 sessions).

Contact me

07968 399 414

I can help with...

  • Addictions – alcohol, drugs, etc
  • Anger management
  • Anxiety
  • Chemsex
  • Depression
  • Panic attacks
  • Trauma

Types of client I see

  • Men
  • Women

Languages I speak

  • English


  • Room 7 at 37–41 Gower street, WC1E 6HH

Types of therapy I offer

  • Cognitive hypnotherapy
  • Emotional freedom technique (EFT)
  • Eye movement integration (EMI)
  • Hypnotherapy
  • Integral eye movement therapy (IEMT)
  • Neuro-linguistic programming (NLP)

My approach

I use the latest research methods to deliver rapid change, combining modern hypnosis, cognitive therapy as well as NLP shortcuts, allowing you to get back to living your life fully.

I aim to keep sessions fun and informative but I always prioritise effective and lasting change.

While I endeavour to adapt my style for each client’s need, my sessions tend to include explanations of how the brain does what it does, how it goes wrong and how this can be turned around quickly.

There can also be quite a bit of insight, humour, provocation and confusion – I promise it won’t be dull!

Most of my clients come to me for issues relating to mood disorders, especially anxiety, depression and trauma. Many of my clients have previously gone through other therapy such as NHS-provided cognitive behavioural therapy and were unable to get the change they needed.

Any questions? Please do not hesitate to contact me.

Training, qualifications and experience

I received a BSc Hons in Cognitive Science from Exeter University – a joint honours programme offering a Psychology and Computer Science degree with a focus on modelling brain processes. My interest was in computer-assisted psychotherapy.

I first qualified as a hypnotist in 1995 when I trained with Paul McKenna and Richard Bandler. Since that time I have continued to hone my skills, most recently updating them at The Quest Institute, London.

The Quest Institute is the home of cognitive hypnotherapy, a modern, evidence-based, brief therapy encompassing a number of NLP shortcuts together with Wordweaving, a fast, highly targeted and bespoke form of hypnosis.

To ensure my clients get the service that best meets their needs I also have training in ‘eye movement’ work (integral eye movement therapy and eye movement integration) together with emotional freedom technique and metaphor work. These additional services often provide the fastest and most permanent turnarounds for emotional conditions and are a great addition to a standard hypnosis session when called for.

Professional affiliations

I am a member of:

I’m also a volunteer hypnotherapist for the YMCA’s Positive Health Programme (a health programme for people living with HIV).

Fees and availability

  • £90 per 90-minute session

I prefer longer sessions, so we get more done in each session.

I create personalised MP3s for some clients when they need a daily conditioning hypnosis session to make the most progress. I don’t currently charge extra for this.

Freedom Hypnosis

Freedom Hypnosis began in 2013, offering a general cognitive hypnotherapy service in central London.

In addition to seeing clients in Gower Street and the Central YMCA in Bloomsbury, I see clients from my home office in West Drayton.